Senior Content Strategist

Posted: 14th of October 2018
Level: Senior

Department: Advisory – Strategy

Reports to: Head of Advisory

We’re looking for a full-time Senior Content Strategist to take on a key senior strategy role, working on a really cool client.

Responsibilities:

  • Develop, lead and manage overall content strategy and execution thereof and align the content strategy across social media and other digital channels to ensure alignment across teams.
  • Perform and present monthly strategic reviews to ensure consistent learning and optimisation of all content initiatives.
  • Manage day-to-day activities of content development for select digital properties, serving as lead contact for external agencies.
  • Prepare and conduct monthly editorial board as well as manage content calendar and assist with editorial workflow.
  • Perform content discovery and analysis for both large and small projects. This will include content audits, inventories, competitive analyses, and other tactics.
  • Lead client meetings to present findings, content concepts, and works in progress.
  • Set the direction for multiple strategy projects
  • Mine insights to understand how best to communicate with our target across all digital channels by teaming with analytics to ensure that data and customer insights drive content decisions and standards
  • Partner with creative teams from brief-writing to execution of content and beyond to ensure that strategy is both inspiring and effective.
  • Influence clients and senior agency leads in service of selling great social and content strategy and creative work.
  • Manage comparative research, analysing and synthesising of user research to guide content and overall design strategy.
  • Monitor the competitive landscape for technical and content trends.
  • Develop and contribute to editorial and user interface strategy guidelines.
  • Act as a thought leader for the team by crafting POVs on leading edge topics, briefs, presentations, digital campaign recommendations, and proposals.
  • Act as agency lead and client contact on all crisis communication initiatives.

Experience:

  • A minimum of five years’ strategy experience in a similar role

Qualifications:

  • Tertiary qualification in a related field (e.g. Communications, Copywriting, Journalism, English) is essential.

Skills set:

  • A great conceptual and creative thinker
  • Presentation skills
  • A seasoned strategist with a passion for great content
  • Ability to work collaboratively
  • Resilient and flexible
  • Understanding of social media marketing and content creation (Facebook, Twitter, YouTube, Instagram, other) is beneficial
  • Excellent time management skills
  • Ability to function well under pressure and meet tight deadlines.
  • Knowledge of and ability to keep abreast of new developments within the social media and creative industries

Before you think of applying for this job, you need to demonstrate the following characteristics or traits. We interview for these, so don’t take them lightly!

  • You’re fun. We believe fun is an imperative part of what makes work at Cerebra worthwhile. We work hard and we play hard.
  • You have courage. We are doing work at Cerebra that will change the way companies do business forever. Blazing a new trail requires bravery and boldness.
  • You’re loyal. Not necessarily to the leadership of Cerebra, but to the best interests of the company and your colleagues in light of our mission to be Africa’s social business authority.
  • You’re a teacher. You inspire learning and growth in the lives of people around you. Cerebra is a highly collaborative environment that thrives on more give than take.
  • You’re proactive. You don’t wait for life to happen to you, or things to fall in your lap. You go after the things you want. Looking for opportunities to add value outside of your defined scope of responsibility and influence is what makes great Cerebrans, great Cerebrans.
  • You’re not kak. Cerebra believes in a healthy, happy, and constructive workplace. It’s a strictly no chop zone.

 

Apply using the application form below. Should you not receive a response in one month, you may consider your application unsuccessful.

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