Senior Strategist

Posted: 19th of February 2019
Level: Senior

Department: Advisory

Reports to: Head of Strategy

You will help us use web technologies to achieve the business growth goals of our clients. You will identify needs and new opportunities and aspire to increase the brand awareness for both our clients and Cerebra. If you’re a tech-savvy trendsetter who has innovative ideas to improve customer experience, we would like to meet you. For this position, you should be comfortable with content marketing principles and have ecommerce expertise, creative and comfortable working with a team. Ultimately, you should be able to effectively connect brands with online customers and have technical knowledge and implementation experience regarding content automation software and data architecture.

Main areas of responsibility

  • Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)
  • Research products, services and current strategies to identify new opportunities
  • Analyse web traffic metrics alongside web analyst and suggest solutions to boost web presence
  • Monitor SEO/SEM/SMM, marketing and sales performance metrics to forecast trends
  • Build strong clients relationships through personal interaction. Always consult clients on integrated digital best practise
  • Keep up-to-date with client audience’s preferences and proactively suggest new campaigns
  • Liaise with Client departments, partner agencies and internal teams to optimise customer experience and ensure brand consistency
  • Stay up-to-date with digital technologies developments
  • Establish best practices in digital content marketing
  • Identify advertising and communication needs

Experience

  • Proven work experience as a Digital marketing strategist or Digital marketing manager
  • Demonstrable experience with SEO/SEM/SMM and CRM
  • Experience implementing and optimising content marketing strategies and digital campaigns
  • Solid knowledge of web and social analytics tools
  • Hands on experience with online marketing tools and practices
  • Familiarity with web design and HTML
  • Excellent verbal and written communication skills
  • Strong analytical and project management skills

Qualifications

  • Matric
  • Degree in Marketing, Advertising or relevant field
  • Social platform certification i.e. Facebook Blueprint and Google certified

Before you think of applying for this job, you need to demonstrate the following characteristics or traits. We interview for these, so don’t take them lightly!

  • You’re fun. We believe fun is an imperative part of what makes work at Cerebra worthwhile. We work hard and we play hard.
  • You have courage. We are doing work at Cerebra that will change the way companies do business forever. Blazing a new trail requires bravery and boldness.
  • You’re loyal. Not necessarily to the leadership of Cerebra, but to the best interests of the company and your colleagues in light of our mission to be Africa’s social business authority.
  • You’re a teacher. You inspire learning and growth in the lives of people around you. Cerebra is a highly collaborative environment that thrives on more give than take.
  • You’re proactive. You don’t wait for life to happen to you, or things to fall in your lap. You go after the things you want. Looking for opportunities to add value outside of your defined scope of responsibility and influence is what makes great Cerebrans, great Cerebrans.
  • You’re not kak. Cerebra believes in a healthy, happy, and constructive workplace. It’s a strictly no chop zone.

 

Apply using the application form below. Should you not receive a response in one month, you may consider your application unsuccessful.

 

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