Social Media for Marketing Short Course – 2019

Cerebra Submitted by on the 1st of February 2019


Next intake: May 2019

Social Media for Marketing is a comprehensive programme built on over 11 years of experience helping over 200 leading brands navigate the challenges and opportunities of the social era of business. Cerebra is a SETA accredited training provider and a proud member of the Wunderman South Africa group.

Through our accredited short course, delegates will gain an in-depth understanding of the platforms and principles underpinning social media, their relevance for brands, and practical tools for defining social identity, delivering on business objectives, building content strategies and plans, publishing and promotion schedules, and community management dynamics.

What will you learn?

  • The principles that underpin the social media landscape
  • How to turn a brand into a social business – including the resourcing process, gap analysis, strategy development
  • Social media content development frameworks
  • Promotion opportunities on social media platforms
  • Community management dynamics
  • Social media crisis communications

Who should attend?

  • Marketing and branding executives
  • Communication specialists
  • Agency executives
  • Strategists and planners
  • Business leaders

About Cerebra

Cerebra is Africa’s preeminent social business authority. We help build social businesses from the inside out by narrowing the gap between what our clients promise in social media and deliver in reality. We are a proud member of the Wunderman group of companies, and a Services SETA-Accredited training provider.


Contact us:

+27 11 465 5709

Course details

This course takes place over 10 weeks – one session hosted per week at our offices.

17:30 – 20:30

Cerebra office, 7 Federal Avenue, Sandhurst, Johannesburg

Click here to view the Map

View PDF.