Posts tagged as ice bucket challenge

Converting viral trends to funding – it’s not a pipe dream

Posted by on the 29th of July 2016 | Comments

Scroll through your social media timelines: between the baby pictures, selfies, and political tirades, the chances are high that you’ll come across content from the latest viral sensation inviting participants to do all manner of stunts for some cause or another. If your eyes roll at the predictable “bandwagon” craze, perhaps its time you rethink […]

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