Posts tagged as live events

Tactical war rooms: The key to sponsorship success

Mike Stopforth Posted by on the 28th of August 2018 | Comments

The Super Bowl. Football, rugby, and cricket world cups. Awards ceremonies. Fashion launches. Everywhere you look, and on almost every day of the year, there’s a sponsored event, occasion, or tournament taking place. Brands from around the world regularly spend colossal amounts of money to simply associate their names with these moments — the teams, […]

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